Keep more of every booking
Direct bookings replace the marketplace's cut of every trip with card processing and your own insurance. A repeat renter costs you a fraction of what a marketplace charges for them.
Rental booking software · Independent operators
Your own branded booking storefront — for any fleet you rent out
Cars, camper vans, boats, trailers, golf carts: if you rent it out, Fleetwire gives it a professional storefront with ID verification, card-hold deposits, and e-signed agreements built into every booking. Go direct without giving up the trust a marketplace provides.
14-day free trial · No credit card · Plans from $34/mo · Launch your storefront in about an hour
Independent fleets run on Fleetwire
Exotics in Miami, camper vans in Utah, trailers in Texas, daily drivers in Atlanta — every storefront is theirs, not ours.
$0setup or onboarding fees
Same dayfrom sign-up to a live storefront
$34/mostarting price, 5 vehicles
All plansinclude ID checks and card-hold deposits
Built for every kind of rental
If it has a key and a rate, it belongs on your storefront
Marketplace host or not, Fleetwire runs the booking, the paperwork, and the payment for whatever you put out to rent. See every solution →
Car & exotic rental
Daily drivers to supercars — deposits and agreements scaled to the value on the line.
Camper vans & RVs
Multi-day trips, mileage rules, and cleaning fees handled at checkout, not over text.
Boats & watersports
Pontoons, jet skis and kayaks, with waivers signed and deposits held before anyone hits the water.
Trailers & equipment
Utility trailers, tools, gear — take a card hold and a signed liability waiver up front.
Golf carts & LSVs
Resort and neighborhood fleets — hourly and daily rates with the trust checks attached.
Buy-here-pay-here & more
Loaner and rent-to-own programs — one system for reservations, documents, and payments.
The trust of a marketplace, without the marketplace
ID checks, deposits, insurance, and signed agreements are built into every booking — so renting to strangers stays safe whether they found you on a marketplace, a referral, or your own site.
Rent to strangers, safely
ID verification, insurance checks, deposits held as card authorizations, and e-signed agreements — automated on every booking, not a judgment call at pickup.
One calendar, every channel
Already on Turo? Your Turo trips import automatically and block your storefront, so a marketplace booking never gets double-booked on your site.
Bookings, not conversations
Renters pay up front, sign, and verify before pickup. The text-message back-and-forth becomes a confirmed reservation with skin in the game — and far fewer no-shows.
How it works
Live the same day — usually within the hour
Create your account, add a listing, and share the link. No install, no migration, no waiting — Fleetwire centralizes the storefront, the paperwork, and the calendar so nothing lives in your text messages.
Every booking arrives pre-verified
A renter finds your storefront, picks a vehicle, and walks a checkout you control: your rental agreement e-signed, the security deposit held on their card, and payment collected before pickup, with ID verification on the same booking. You review a complete file, not a hopeful DM.
See what's inside every booking →Both channels, one calendar
Your marketplace trips and your direct bookings live on one calendar. Turo trips import automatically and block your storefront, so you can grow the direct channel without risking the marketplace reputation you built.
See what each channel really pays →The trust stack
The trust a marketplace provides — on a storefront that's yours
Renter ID verification
Driver's licenses verified before pickup, powered by Stripe Identity — no more photographing licenses in a parking lot.
Deposits as card holds
Security deposits held as authorizations — real protection for you, no awkward cash or Venmo for the renter. Capture only what the trip actually cost.
E-signed agreements
Your rental agreement, signed digitally inside checkout — enforceable paperwork on every booking without printing a page.
Insurance verification
Renter insurance verified through Axle before the keys change hands — coverage confirmed, not claimed.
Marketplace calendar sync
Turo trips imported automatically, so they block your direct-booking storefront.
White-label & custom domain
Your storefront on your own domain with your branding everywhere — on higher plans, Fleetwire disappears entirely from your customer's view.
An illustrative monthly comparison
The marketplace toll, in real numbers
A $100/day vehicle rented 20 days a month — $2,000 gross. Same vehicle, same renters — here's who keeps what.
On a marketplace (70 plan)
$1,400/mo
$2,000 gross − $600 estimated marketplace share
Direct on your storefront
$1,606/mo
$2,000 gross − $394 estimated processing, insurance & software
Example math, not a promise — assumes a 70-percent protection plan, $15/day insurance, and Fleetwire's $34/mo plan. Run your own numbers in the free calculator →
Connected to the tools you already run on
Payments, verification, telematics, and your existing marketplace listings — Fleetwire sits in the middle, not off to the side.
Frequently asked questions
Who is Fleetwire built for?
Fleetwire is booking software for independent rental businesses (cars, exotics, golf carts, trailers, boats and RVs) with a branded storefront, deposits, ID verification and e-signed agreements, from $34/month. It fits independent rental operators of every kind: car-share hosts growing beyond marketplace-only, exotic and luxury fleets, RV and camper-van operators, powersports and trailer rentals, buy-here-pay-here programs, and everyday rental businesses — typically 1 to 150 units. Plans start at $34/mo for 5 vehicles, so the software pays for itself on the first direct booking.
Do I have to be on Turo?
No. Plenty of operators use Fleetwire as their only booking system — mom-and-pop rentals, powersports and trailer fleets, and buy-here-pay-here shops that never touch a marketplace. If you do list on Turo, calendar sync imports your Turo trips so they block your direct-booking storefront automatically.
Can Fleetwire block my Turo calendar when someone books direct?
No tool can today. Turo has no public API that lets outside software add or block trips, so every Turo-plus-direct setup is one-way. Fleetwire covers the direction that's possible: forward Turo's booking emails, and each Turo trip blocks those dates on your storefront in about a minute, so direct renters can't book a car that's out on a Turo trip. When a car is booked direct, block those dates in the Turo app. Fleetwire checks every day that your Turo emails are still arriving, and emails you if they stop.
How long does setup take?
Most operators are live the same day they sign up — often within the hour. Your storefront is hosted, so there's nothing to install: create your account, add a listing with photos and rates, connect Stripe, and share your link. Support comes directly from the team that builds the product.
How does Fleetwire keep direct rentals safe?
Every booking can require the full trust stack: renter identity verification through Stripe Identity, insurance verification through Axle, a security deposit held as a card authorization, an e-signed rental agreement (Standard plan and up), and payment collected up front through Stripe. Fleetwire never stores card numbers on its own servers — payments are processed and secured by Stripe.
Do renters need an account, and are ID and insurance checks required?
Renters don't create an account or download an app. They book as a guest and get a private link to their booking. ID and insurance verification are your call: turn them on, and renters complete them from their booking confirmation. On Standard and up, you can also require the signed rental agreement before payment, and Fleetwire holds the dates while they sign.
Can renters pay at pickup, in cash or another way?
Yes. For each vehicle, choose whether renters pay online at checkout, pay at pickup, or pick for themselves. You can record cash, bank transfer, voucher or other manual payments on the booking, so every payment stays in one place. Online payments run through Stripe, Square or PayPal.
Can I set weekend, seasonal or minimum-day pricing?
Yes. Set an hourly, daily, weekly or monthly rate for each vehicle, then override any date or range: weekends, holidays, peak season. Add 3+, 7+ and 30+ day discounts, minimum and maximum rental lengths, included miles with a per-mile overage, delivery fees and add-ons. Prices don't change on their own with demand. You set every rate.
Is there a setup fee?
No. There are no setup or onboarding fees and no per-booking commission. You pay your plan and Stripe's standard processing, and you can be live the same day.
What does it cost?
Plans start at $34/mo for 5 vehicles. Every plan includes the storefront, ID verification, insurance checks and card-hold deposits, and they are never upsells. E-signed agreements start on the Standard plan, and higher plans add white-label branding, a custom domain, and API access. The 14-day trial is free and requires no credit card.
Your next repeat renter shouldn't cost you 30%
Put up a storefront today, or let us walk you through it on a 20-minute call. Either way, the math is yours to keep.